slidenew.jpg

EXHIBITION MENU

The nation’s most comprehensive exhibition of optical equipment, frames, sunglasses and lenses is Australia’s key buying fair and the only one owned by the Australian optical industry. Join industry leaders and promote your product to the optical industry across Australia and New Zealand.

O=MEGA19 promises to excite and resonate with Exhibitors and Visitors and booking early means additional brand exposure from early marketing opportunities.

SCROLL ▼

 
 
 
 

EXHIBITING:

REGISTER TO EXHIBIT

O=MEGA19 combines the most credentialed and largest annual optometry conference in the Southern Hemisphere with the largest eye care and eyewear show in Australia.

WHY EXHIBIT?

8 REASONS TO EXHIBIT

  1. Meet thousands of qualified and targeted buyers in just three days!

  2. Network and build relationships with key industry figures in an environment of learning and information exchange

  3. Promote your latest products to the entire ophthalmic optics community

  4. Demonstrate  your organisation’s alignment with the needs of optometrists, ophthalmologists, optical dispensers and the broader eye health sector

  5. Reinforce your existing business relationships

  6. Accelerate the buying process by answering questions face-to-face

  7. Consolidate your position in the industry and reinforce customer loyalty

  8. Raise your profile in the eyecare and eyewear industry in Australia and add value to your brands

If you want to be in front of your potential market and be noticed, you need to be there.

 

FLOORPLAN

Click here to download a copy of the Fair floorplan.

** Use an image of the floorplan on this page also, for people to click from **

 

SPONSORSHIP OPPORTUNITIES

SPONSORSHIP
ODMA offers a range of opportunities for companies to become a partner of the ODMA Fair through sponsorship packages.  

 

Maximise your exposure in the optical industry, align your brand with a trusted industry event, and build brand affinity with valuable business contacts in order to further develop your business.

 

Key sponsorship benefits:

  • Build brand awareness through pre, during & post show promotions

  • Gain access to a diverse range of contacts through the ODMA and Optometry Australia networks

  • Help to launch your products and services in the marketplace through a targeted trade marketing campaign consisting of direct mail, website promotion, and electronic marketing

  • Align with THE industry event that helps you increase your credibility in the industry

View the full Sponsorship Prospectus here, or contact Conrad Patrick on conrad@iecgroup.com.au or telephone 03 9596 9205

 

MARKETING TOOLS

Promote your presence at O=Mega19 by using these free marketing tools.

 

LOGOS, BANNERS AND EMAIL SIGNATURES

Use the O=Mega19 logo, banner and email signature across your email, website and marketing material to tell customers that you will be there in 2019.

Download Logos and Banners (link here)

 

BLURB FOR YOUR PROMO MATERIAL
Use this blurb in your promotional material, e-newsletters and website to highlight & promote your attendance at O=Mega19.
Download the Fair Blurb
 

HARD COPY AND EMAIL INVITATION TO FORWARD TO YOUR CLIENTS
Hard copy invitations will be available for exhibitors to order early in 2019.  These are great for mailing to prospective clients as well as including with any invoices or letters sent to current clients, to invite them to visit your stand.

Email invitations will also be available electronically closer to April 2019.

 

JOIN US ON SOCIAL MEDIA
Follow us on Facebook to see what’s trending in the industry. Share our posts, invite your customers to follow us, and tag us when you are using your own social media channels.
 

CONTENT SHARING
Do you have press releases highlighting your products, regular blog posts or any content we can use in our pre-Fair marketing? Send it through and we will include it where possible, including on the Event website, pre-show marketing and social media.

Contact us to share content
 

PR AND MEDIA COVERAGE
Do you have an exciting announcement you would like to make in conjunction with the Event? Are you launching a new product or running a competition? Feel free to send through your details and tell us about your plans

 

VISITING:

EXHIBITION OPENING TIMES

Friday 19 July 2019, 12pm - 7pm

Saturday 20 July 2019, 10am – 7pm

Sunday 21 July 2019, 10am – 4pm

 

REGISTER TO VISIT

EXHIBITOR LIST

Functionality needs to be like this: http://autoaftermarketexpo.com.au/visiting/exhibitors-directory/

Content to come…

 

GETTING THERE

Visiting the Melbourne Convention & Exhibition Centre couldn’t be easier. Remember O=MEGA19 will be located in the new extension at MCEC. Entry is via the new main entrance at Convention Centre Place near DFO South Wharf and the new Novotel.


Visit the Melbourne Convention & Convention Centre visitor information page for more details.

 

CAR PARKING:


South Wharf Retail Carpark

1800 parking spaces managed by Wilsons Parking.

Entrance via Convention Centre Place

Open 24 hours, 7 days a week

South Wharf car parking rates

Freeway Carpark

1800 parking spaces managed by Wilsons Parking.

Entrance via Munro Street

Open 24 hours, 7 days a week

Freeway car parking rates


Melbourne Exhibition Centre

1060 undercover parking spaces managed by Wilsons Parking.

Enter off Normanby Road

Open 24 hours, 7 days a week

Melbourne Exhibition car parking rates


Crown Casino

Multi-Level Car Park – 4000 parking spaces.

Entrances off Haig Street (off Clarendon Street), Clarke Street (off City Road), and off Kings Way (city bound)

Open 24 hours, 7 days a week

Crown Casino car parking rates

PUBLIC TRANSPORT

TRAMS

There is a tram stop at the entrance to the Melbourne Exhibition Centre.

Tram Nos. 112, 96, 109 travel along Clarendon Street from South Melbourne, Port Melbourne and St Kilda and service the CBD via Collins and Bourke Streets.

Trams run every 6-8 minutes during peak times, 7.00am – 9.00am and 4.00pm – 6.00pm and every 10-12 minutes between 9.00am and 4.00pm.

TRAINS
Southern Cross Station (formerly Spencer Street Station) is just a short stroll from the Melbourne Exhibition Centre.

Public transport timetables

TAXIS

Taxi ranks are located at the doors to the Melbourne Exhibition Centre as well as all major hotels, Crown Entertainment Complex (across the road from the Melbourne Exhibition Centre) and Southern Cross (formerly Spencer Street Station) and Flinders Street Stations.

To book a Taxi call Yellow Cabs on 131 924

AIRLINES

Contact the airline of your choice:

Qantas
13 13 13
qantas.com.au

Virgin Australia

13 67 89

virginaustralia.com

Jetstar

13 15 38

jetstar.com.au

ACCOMMODATION

For your convenience, our preferred travel booking agency will organise your accommodation to make your stay in Melbourne as easy as possible.

Details will be available shortly.

 

SPECIAL FEATURES:

MASTERCLASS SEMINARS

Make the most of your visit and participate in the masterclass education seminars. As part of the comprehensive education program on offer, these sessions will cover a mix of practical dispensing from basic lens dispensing through to advanced for experienced qualified dispensers. There will also be masterclasses on the latest business and marketing topics to help improve your business.

(COMING SOON….)

PROGRAM

Time

Title

Speaker Name

Time

Title

Speaker Name

 

KNOWLEDGE CENTRE

Attend these FREE seminars on the show floor, covering quick grab hints and tips to help improve your business.

(COMING SOON….)

PROGRAM

Time

Title

Speaker Name

Time

Title

 

Speaker Name

DESIGN JUNCTION

Design Junction is a showcase of premium high end international & Australian eyewear brands. Participating Exhibitors will have the opportunity to present their design capabilities and the very latest in optical fashion and innovation.

For exhibitors looking to control their costs and capitalise on the fashion forward nature of modern frame design, a special quarter inside the exhibition will be dedicated to Design Junction.

GALLERY TO BE INSERTED FOR LOGOS

 

AWARDS

AWARDS OF EXCELLENCE

The ODMA Awards of Excellence aim to reward the very best in fashion, innovation and technology. All exhibitors in 2019 will be invited to submit entries over a range of categories which will be reviewed by a specialist independent judging panel. This panel will comprise of expert members representing optometry, dispensing, media and independent retail. 

Two new category awards will be introduced for practitioners “Independent Practice of the Year” and “Best Dressed Window”

More details will be available closer to the Fair.
 

Winners below:

OPTICAL FRAMES - WOMEN

OPTICAL FRAMES - MEN

SUNGLASSES

CHILDREN’S FRAMES

LENS DESIGN

LENS COATING

OPTICAL INSTRUMENTS

PRODUCT ENVIRONMENT

ACCESSORIES